Category: Growing your business

Growth by making customer service top priority

When Barry Donohue wants a reminder of what has made his tree-care company a success, he can take a quick stroll to the office refrigerator, which is plastered with thank-you notes from customers. He made customer service number one.

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2015 industry trends

In this podcast Judith Guido explains how to distinguish trends from a fad and how micro trends in technology, like mobile apps and drones, can help contractors differentiate themselves from the competition.

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Making social media work for your business

Social media tools, such as blogs, Facebook and Twitter, don’t do the same kind of work as chain saws, brush chippers and other equipment, but they have the potential to bring in business for tree care contractors. But are they worth the time and effort?

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Vermeer Social Media

A real-world education learned along the way

You will see some people in the tree care business using an axe to take out small stumps or tying the stumps to their pickup and ripping them out. They are not working efficiently. Paul Ginty has been a serious student of the economics and efficiencies of the tree care business for the dozen years he has operated Paul’s Tree Service. See his findings.

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SC252 stump cutter grinding a tree stump.