Will work for perks
Employee benefits and incentives can be a powerful recruiting and retention tool. Perks can be a great way to boost employee satisfaction and, in turn, company culture and productivity.
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Category: Growing your business
One of the first Certified Arborists explains benefits of professional credentials
Happy employees make happy customers. It’s more than employees being well-compensated and feeling professionally satisfied, however. What they learn through the certification process (and the ongoing educational opportunities then made available to them) obviously helps them on the job.
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5 reasons you should cross-train your tree care crews
An employee is standing around on a jobsite. Maybe he’s waiting for material to run through a brush chipper while the other crew members are taking down another tree. Meanwhile, the stump from the first removal is ready for grinding. One potential solution for this problem is to cross-train employees.
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Q&A: What’s a GIS tree inventory system and how does it work?
With more than 100 employees, Great Scott Tree Service is one of the largest tree care companies in Orange County, California. To help manage the thousands of trees the company cares for, Great Scott developed its own geographic information system (GIS) called TrimIt.
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Reputation management 101: How to deal with negative online reviews
Social media channels should not be a platform to broadcast your agenda; they should be a two-way conversation. You may not always like what your customers are saying but it’s important to keep listening and engaging.
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Some customers will judge a book by its cover
Even if an estimate is competitive, some people don’t get past first impressions, and looks can be a deciding factor. Here are four ways to boost your professionalism.
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Starting the conversation
People turn to sites like Yelp and Google when researching a business because they are free to use and provide peer reviews people may count on as a valuable tool in their decision process. It’s apparent online reviews are growing in importance and relevancy — owning your online reputation is crucial to reputation and success of your business.
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6 steps to improve your Facebook business page
Did you know Facebook has 1.5 billion users? Whether you’ve thought about creating a Facebook business page — or already have one — we have six tips to help you make the most of your efforts.
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Tools to market your tree care business online
Whether you own a large, established tree care company or you’re just starting out, you may benefit from using online tools to help market your business. Here are a few tips to help you get started.
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Bridging the gap with ESL workers
A lot has changed in the 25 years since Tony Valenti founded his business, First Choice Tree Service, in Las Vegas, Nevada. First Choice Tree Service has over 70 employees, roughly half of whom speak Spanish. A diverse workforce brings the benefits of different cultures, but it can also pose some significant challenges, particularly when it comes to communication.
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