Why is marketing important? Just ask this guy.
Peter Sortwell invested in efforts to focus his branding message with a logo and eventually a website — and in the days before social media, this really helped him spread his message.
Read MoreStay up to date with product information and industry knowledge for the tree care, rental and landscape markets
Peter Sortwell invested in efforts to focus his branding message with a logo and eventually a website — and in the days before social media, this really helped him spread his message.
Read MoreIf you want to talk to someone who knows a thing or two about taking the risk to become a tree care entrepreneur, Peter Sortwell is your guy. Frustrated with the lack of options available to someone with so many years of experience, Sortwell started weighing the options of branching out on his own.
Read MoreYou know the old story — boy meets girl, they fall in love, yada, yada, fade to black. Well what about the story of five men falling in love with a Vermeer mini skid steer named Sally? Haven’t heard that one, have you? Well settle in, because Todd Finch, founder and chief financial officer of Finco Tree Service in Ames, Iowa, has the story.
Read MoreFrom the first day they show up to work to the completion of their first year, it’s important to create a welcoming atmosphere and provide the guidance necessary to set them up for success. Although mentoring will take a little more time upfront, studies have shown it often leads to increased employee retention and improved workforce productivity.
Read MoreFrom the beginning, brush chippers were built to break down logs into small chips as part of wood recycling jobs or used as a tool for land maintenance. The function of the manually-fed wood chipper is not much different from the inception, but the design has advanced substantially.
Read MoreFounded by Paul Taylor in 1997, Arborwear was established by arborists just like yourself. Thanks to the help of Arborwear, stiff canvas pants are a thing of the past. To meet the growing demand, there are now over 300 Arborwear dealers nationwide as well as an online store that ships all over the world.
Read MoreA business plan is the roadmap to your business’ success. It outlines your goals and details how you plan to achieve those goals. Use your business plan as a tool to help you outline action items, next steps, future activities and equipment purchases.
Read MoreInsurance coverage is a necessary part of business overhead, especially in the tree care industry. All tree care businesses should be covered with general liability, commercial automobile, workers’ compensation, inland marine, umbrella and property policies.
Read MoreThe owner or employer is ultimately responsible for providing the education and training their team needs to be safe, productive and successful. The employer has a vested interest in giving employees an opportunity to learn and develop new skills, because it leads to a safe and productive work environment. And what owner doesn’t want that?
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